Glossy berry

Juicy, sheer lip colors are "in" this summer, and I know YSL, Chanel etc all have beautiful options but drugstore lippies are more my style (and price range)! So I present Rimmel's Berry Queen for your viewing pleasure.

Rimmel London Moisture Renew Lipstick in Berry Queen

 Don't be deceived by the brick-red bullet. Berry Queen is a lot less serious than it looks :)

Back-and-forth swipe of Berry Queen on otherwise bare skin; direct sunlight, no flash

This is a lipstick with a lot of slip to it. It's almost more like a tinted balm as far as opacity is concerned (it isn't especially moisturizing for your lips though), and it's very glossy.

Naked lips for reference, direct sunlight, no flash

Berry Queen on otherwise bare lips; direct sunlight, no flash

Though it looks hot pink in the swatch, it definitely appears more retro cherry-red on the lips. The bad news is, this will slide all over the place - you may need a reverse lip liner to stop bleeding/ feathering, and you will need to reapply often.

As with the other Rimmel lipstick I have, the plastic purple tube looks really cheap, and the playdough-like scent makes it pretty obvious that it is not a high-end product. For those reasons, I really am not drawn to Rimmel colors too often.

Buying info: Rimmel Moisture Renew lipsticks run about $6, although you can usually find a $2 off coupon online. They're sold in stores like Walgreens, Target, CVS, Rite Aid, etc. as well as at Ulta.